I like reading about space and exploration, and I like to keep up with the financial blogosphere. But how do the two work together? This image is a screenshot of a random financial blog I stumbled on today: Continue reading
Yes, I am challenging the concept of guest posting, one of the final frontiers of commonly practiced SEO tactics. Not in a way to downplay its effectiveness, but in an attempt to benefit your brand. Additionally, if you are paying freelancers, you will learn how to maximize the viral potential in each article. Continue reading
This image depicts the life cycle of a contest/giveaway. This is from a campaign that I ran for oristruts.com. Our goal was to produce user-generated content that gave ORI lasting traffic. Continue reading
Content on your website can be the most powerful marketing you have. Whether your guest posting on another website or writing sales content for your own domain, people are going to read your words and make a decision based on what they read. Continue reading
I have heard some chatter that “SEO is dead” others are saying it’s stronger than ever. Personally, I believe SEO is not dead, but the terminology is making a shift from SEO to Inbound Marketing, and appropriately so. Continue reading
Online content has two audiences: people and search engines. Appealing to both takes the combined efforts of a technical minded SEO Content Strategist and a Social Media expert who is plugged into the world. One without the other results in either good content that never gets found or crappy content that no one wants to read. Continue reading